ACMS X BLUE STORY OVERVIEW

Blue Story Movie is a feature length film by Rapman and backed by Paramount Pictures & BBC films. It tells the tale of best friends Marco & Timmy who go to the same secondary school but live in Peckham & Lewisham respectively. The two wind up on rival sides of a never-ending South London postcode war after Marco is beaten up by Timmy's childhood friends.

ACMS (All City Media Solutions) is a  communication platform that offers one of the most targeted OOH advertising solutions in the country. Based in 33 chicken shops across the country, ACMS has an impact of approximately 3.3 million over a 2 week period and reaches audiences from students all the way to white van drivers.

Paramount Pictures approached us with the aim to tap into hard to reach communities and with talks of a street team already underway, we instantly knew ACMS would be the best platform to create an effective channel of communication. In addition to the traditional OOH solutions, the ACMS' placement fulfilled it's purpose!                                            

THE MISSION

We secured a 4-week media placement on ACMS digital screens across 33 locations and in 6 cities nationwide including London, Cardiff, Newcastle, Manchester, Birmingham & more. We delivered an exclusive 15 second trailer.  

THE VICTORY

WEEK LIVE 

PERIOD

  6.6M 

   IMPACTS 

  56 

   SCREENS 

MORE VICTORIES

 No.3 

OPENING WEEKEND

UK BOX OFFICE

BAFTA NOMINEE

No.1

HIGHEST GROSSING

BRITISH URBAN FILM OF

ALL TIME