top of page

NAILING IT PODCAST | SPOTIFY UK CONTENT

2D6A1299.jpg

NAILING

IT

NAILING IT

THE PURPOSE

We were approached by Spotify UK to help drive awareness and enough consideration for a brand new Spotify Original podcast. Priscilla Anyabu, Wumni Bello and Simply Sayo came together to create Nailing It, a podcast that discusses the ups and downs of womanhood and romance covering everything from dating to relationships to sexual health.

1/9

THE INFLUENCE

We introduced "Bigger Is Better" a campaign that emphasise the importance or desirability of those everyday successes. Using nail polish as a visual representation of this, the talent will pose with giant personalised “Nailed It” nail polish bottles. Filled with bright colours, each bottle will have its own label and bespoke colour name representing a cultural reference used to empower women and aligning with the key topics of the podcast.


Typically, talent will pose with the ones that they identify with the most. The talent will be dressed in either matching or complimentary colours to the nail polish bottles.

We produced a day long shoot in order to deliver all the requested content including press / PR shots, bespoke video content, hero videos, BTS Pilot and all branding elements.

NAILING IT - "SPILLING THE TEA" TEASER

THE VICTORY

8

1

bespoke social
content

UK billboard

30

approved press shots

bottom of page