UBER EATS INFLUENCER PARTNERSHIP OVERVIEW
With Uber rising to success in the capital, it decided to launch it's food delivery service. With Deliveroo already thriving in the capital, Uber Eat's ultimate aim was to gain their share of the market.
In a bid to get people to use their service, they decided to partner with social media influencers in order to drive sign ups. Tapping into our existing network of influencers, Uber Eats decided to work with our highest performing influencers in order to this.
With each influencer being issued their own personalised code, they would promote alongside existing content or develop strategies to drive engagement; incentivised by a commission. London was the most prominent location followed by other areas in the UK
Tapping into our existing network of influencers, we partnered with 15 influencers to push the Uber Eats food delivery service.
We also dedicated time to review their results where we implemented strategies and set competitive targets based on this.