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AIR MAX 95 LAUNCH
NIKE LONDON
Event Planning & Management
Event Design + Production
Guest-list Management
Graphic Design
Services
Nike teamed up with East London Illustrator Olivia Twist to inspire the new Air Max 95 x Future Movement trainer design. We were tasked to celebrate the release by producing an experience to engage the Nike London family who were identified as part of the #MakeYourMark cohort representing those who are making their mark on London's vibrant culture.
Purpose
We produced an experience at Stork Mayfair that consisted of a shoe customisation workshop. Guests were encouraged to make their mark on their shoe’s canvas using just a sharpie! The interactive experience was followed by Pan-African dining. Special guests from the Nike family included Chuckie of Halfcast podcast, Jojo Sonubi of No Signal, Clint of CRTZ and British-Nigerian artist & designer Slawn to name a few.
Approach
Influence
20+ LONDON MARK MAKERS PARTICIPATING IN INFLUENTIAL CONVERSATIONS!